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	<title>Comments on: Nokia Marketing Mistakes</title>
	<link>http://ambrand.com/2007/10/16/nokia-marketing-mistakes/</link>
	<description>The musings of a team of 20 something friends in Cork, Ireland</description>
	<pubDate>Thu, 09 Feb 2012 07:15:51 +0000</pubDate>
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		<title>By: Carrigaline</title>
		<link>http://ambrand.com/2007/10/16/nokia-marketing-mistakes/#comment-12640</link>
		<author>Carrigaline</author>
		<pubDate>Sat, 27 Oct 2007 10:35:14 +0000</pubDate>
		<guid>http://ambrand.com/2007/10/16/nokia-marketing-mistakes/#comment-12640</guid>
		<description>The Sony Ericsson k800i is the phone for you. I say this as a Nokia owner.</description>
		<content:encoded><![CDATA[<p>The Sony Ericsson k800i is the phone for you. I say this as a Nokia owner.</p>
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		<title>By: Des</title>
		<link>http://ambrand.com/2007/10/16/nokia-marketing-mistakes/#comment-12615</link>
		<author>Des</author>
		<pubDate>Wed, 17 Oct 2007 21:51:31 +0000</pubDate>
		<guid>http://ambrand.com/2007/10/16/nokia-marketing-mistakes/#comment-12615</guid>
		<description>Didn't one of the older 3-Series (the 316 or 318) have a different engine size to the one that the last two digits would suggest ?</description>
		<content:encoded><![CDATA[<p>Didn&#8217;t one of the older 3-Series (the 316 or 318) have a different engine size to the one that the last two digits would suggest ?</p>
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		<title>By: Gamma Goblin</title>
		<link>http://ambrand.com/2007/10/16/nokia-marketing-mistakes/#comment-12614</link>
		<author>Gamma Goblin</author>
		<pubDate>Wed, 17 Oct 2007 20:19:05 +0000</pubDate>
		<guid>http://ambrand.com/2007/10/16/nokia-marketing-mistakes/#comment-12614</guid>
		<description>Hey at least its an M badge and not one of those god awful "///POWER" badges you get in Halfords... they dont even say MPower!!

The old joke goes, when you see a de-badged 5 series, its probably a 516i :) Up until recent years BMW let you have a 518, if you were mad enough to want one.

Personally I'd love to get the new M3 and de-badge it. "Oh yes indeed Mr. Boyracer (driving up my hole), it is indeed only a 316i" and by the time he's looked up from his faux boost gage, I'm disappearing into the horizon (while remaining within the legal speed limit of course :)</description>
		<content:encoded><![CDATA[<p>Hey at least its an M badge and not one of those god awful &#8220;///POWER&#8221; badges you get in Halfords&#8230; they dont even say MPower!!</p>
<p>The old joke goes, when you see a de-badged 5 series, its probably a 516i <img src='http://ambrand.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> Up until recent years BMW let you have a 518, if you were mad enough to want one.</p>
<p>Personally I&#8217;d love to get the new M3 and de-badge it. &#8220;Oh yes indeed Mr. Boyracer (driving up my hole), it is indeed only a 316i&#8221; and by the time he&#8217;s looked up from his faux boost gage, I&#8217;m disappearing into the horizon (while remaining within the legal speed limit of course <img src='http://ambrand.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /></p>
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		<title>By: admin</title>
		<link>http://ambrand.com/2007/10/16/nokia-marketing-mistakes/#comment-12613</link>
		<author>admin</author>
		<pubDate>Wed, 17 Oct 2007 15:13:04 +0000</pubDate>
		<guid>http://ambrand.com/2007/10/16/nokia-marketing-mistakes/#comment-12613</guid>
		<description>&lt;p&gt;The kind of person who can only afford a 316 (the smallest 5 Series is the 520) is the kind of person who buys second hand, and thus the de-badging is done with a dash of white spirit and a razor blade, under the cloak of darkness. The overnight "upgrade" procedure is complete when a "M" badge from eBay is affixed.&lt;/p&gt;
&lt;p&gt;But the plastic hubcaps remain.&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>The kind of person who can only afford a 316 (the smallest 5 Series is the 520) is the kind of person who buys second hand, and thus the de-badging is done with a dash of white spirit and a razor blade, under the cloak of darkness. The overnight &#8220;upgrade&#8221; procedure is complete when a &#8220;M&#8221; badge from eBay is affixed.</p>
<p>But the plastic hubcaps remain.</p>
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		<title>By: Gamma Goblin</title>
		<link>http://ambrand.com/2007/10/16/nokia-marketing-mistakes/#comment-12612</link>
		<author>Gamma Goblin</author>
		<pubDate>Wed, 17 Oct 2007 14:56:36 +0000</pubDate>
		<guid>http://ambrand.com/2007/10/16/nokia-marketing-mistakes/#comment-12612</guid>
		<description>Didn't your collegague know what model phone they owned? 

Regards the BMW... 530 is split into two parts:  the leading figure, in this case 5, represents the size of the body and the remaining two figures relate to the cc of the engine. The example you gave gives no indication as to whether its petrol of diesel. If it were diesel, it would have a "d" suffixed to the end i.e. 530d, and likewise an "i" would indicate petrol.

Of course you will always come across "de-badged" BMW's. This is a free service they offer when you order the car. Mostly people choose it because they are too ashamed to display that they have the basic 1.6l engine version :)</description>
		<content:encoded><![CDATA[<p>Didn&#8217;t your collegague know what model phone they owned? </p>
<p>Regards the BMW&#8230; 530 is split into two parts:  the leading figure, in this case 5, represents the size of the body and the remaining two figures relate to the cc of the engine. The example you gave gives no indication as to whether its petrol of diesel. If it were diesel, it would have a &#8220;d&#8221; suffixed to the end i.e. 530d, and likewise an &#8220;i&#8221; would indicate petrol.</p>
<p>Of course you will always come across &#8220;de-badged&#8221; BMW&#8217;s. This is a free service they offer when you order the car. Mostly people choose it because they are too ashamed to display that they have the basic 1.6l engine version <img src='http://ambrand.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /></p>
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